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Voice and Tone Guide

Anyone using AI tools to help with writing — social media, landing pages, email copy — has seen the generic output it can create. That happens when the AI tool doesn’t know your voice. It needs a reference built from your actual writing.

How to build a voice and tone guide →

The Toolbox

Check out a preview of my Voice and Tone Guide. Then use the .skill file with Claude or the .md file with another AI tool to build your own.

The AI prompts help you define your writing voice and turn it into a reference document you can upload to any AI tool for more consistent, on-brand output. It also covers the common AI tells to avoid — like overly complex sentences, “it’s not X, it’s Y” framing, etc.

Once you’ve built your guide, save it to your Google Drive. Then you can attach it to any AI chat or project whenever you need it.

Sample Voice and Tone Guide A portion of my own voice and tone guide, so you can see what a finished one looks like. View
Claude Skill Download the file and save it to a Claude project.
Watch: how to install a Skill →
Download
AI Prompt Paste it into any AI tool (like ChatGPT or Gemini) to be walked through the exercise. Download

Further reading

The latest posts on content strategy from the blog.

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